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10 Crazy Things Celebs Have Done For Fashion

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Some red-carpet moments cost more than money — Lady Gaga’s outfit cost her a trip to the butcher.

Every awards season produces a handful of looks that get discussed longer than the show itself, and this rundown of the ten wildest fashion stunts pulled by celebrities leads with the one that still gets brought up whenever anyone argues about where style ends and shock value begins. Lady Gaga’s raw meat dress didn’t just dominate headlines in September 2010 — it set the bar for how far a pop star could push a red carpet before the outfit became the entire story. The video also revisits Kim Kardashian’s waist-training corsetry, another case where the garment itself sparked more conversation than whatever event it was worn to.

• Lady Gaga wore a dress made from raw flank steak, designed by Franc Fernandez and styled by Nicola Formichetti, to the 2010 MTV Video Music Awards, where she was sewn into it backstage before accepting Video of the Year for “Bad Romance” from Cher.
• Time magazine named the meat dress the top fashion statement of 2010, and the outfit was later preserved through taxidermy and jerky-style dehydration for display at the Rock and Roll Hall of Fame in 2011.
• Kim Kardashian’s extreme waist-training corset ignited a public debate over body image, comfort, and the health risks tied to modern shapewear trends.

The Meat Dress Heard Round the World

Gaga’s stylist Nicola Formichetti and designer Franc Fernandez didn’t source their material from a design house — the flank steak came from Fernandez’s family butcher. The garment was an asymmetric cowled piece constructed entirely of raw meat, and because the fabric wasn’t exactly durable, Gaga had to be sewn into it just before walking out to accept her VMA. That kind of last-minute construction is part of why the look became shorthand for celebrity fashion taken to its logical extreme.

A Protest, Not a Publicity Stunt

Gaga didn’t let the outfit speak for itself. Sitting down with Ellen DeGeneres afterward, she explained the dress as a statement against the military’s “Don’t Ask, Don’t Tell” policy and a broader plea for human rights.

“If we don’t fight for our rights, pretty soon we’re going to have as much rights as the meat on our bones.”

That framing is a big part of why the dress outlasted the initial shock. Time magazine crowned it the top fashion statement of 2010, and rather than let it rot in a closet, the team behind it had the meat preserved through taxidermy and a jerky-style dehydration process so it could go on permanent display at the Rock and Roll Hall of Fame starting in 2011 — turning a one-night red carpet look into a museum piece.

Kardashian’s Corset Controversy

Where Gaga’s stunt was engineered for shock and message, Kim Kardashian’s waist-training corsetry raised a different set of questions. The visibly restrictive lacing became a flashpoint for critics and fans alike, feeding into a wider conversation about whether extreme shapewear crosses the line from fashion statement into health hazard. Kardashian’s willingness to court that scrutiny is part of a pattern readers can trace through other moments where the Kardashian family’s choices sparked as much debate as coverage.

Red Carpet Style Spectrum Analysis

The rest of the list rounds out just how far celebrities have gone chasing a headline-worthy look, and it’s worth remembering that plenty of the industry’s most expensive, most talked-about garments aren’t limited to award shows — the same appetite for spectacle shows up in some of the priciest wedding dresses ever put on record. Whether the goal is protest, comedy, or pure attention, the common thread running through all ten entries is that the outfit itself became more famous than the event it was worn to.

Nine years later, the meat dress still gets pulled out as the reference point whenever a star tries something outrageous on a red carpet — nothing since has managed to get preserved and shipped to a museum in Cleveland.