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10 Famous People In FAKE Relationships

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Some Hollywood romances were never meant to last past the red carpet.

TheThings’ June 2016 rundown, “10 Famous People In FAKE Relationships,” picks apart the coupling-up that Hollywood publicists love best: the fauxmance. These are the pairings that generated headlines for weeks or months, then vanished the moment the cameras stopped caring, leaving behind denim outfits, 72-day marriages, and a lot of unanswered questions about who was actually dating whom.

• Katy Perry and RiFF RAFF coordinated matching denim looks at the 2014 MTV Video Music Awards after the rapper claimed the two were a couple.
• Kim Kardashian’s marriage to NBA player Kris Humphries collapsed after just 72 days, with Humphries alleging during the divorce that the whole thing was staged for the family’s brand.
• Rob Kardashian publicly accused Rita Ora of cheating on social media, while Ora maintained the two had never actually been in a serious relationship.

The Denim Stunt That Everyone Saw Through

Speculation about Katy Perry and RiFF RAFF kicked off in 2014 when the Houston rapper simply announced they were dating. Nobody in the press seemed convinced, but the story had legs anyway, and it reached its peak when the two showed up at the MTV VMAs in coordinated denim-on-denim outfits. The stunt was theatrical enough that it read less like a couple in love and more like two people who knew exactly how many photographers were in the room.

That’s the pattern the video keeps returning to: relationships that generate maximum tabloid noise with minimum evidence of an actual romance behind them. RiFF RAFF and Perry never confirmed anything beyond the red carpet appearance, and the “relationship” quietly dissolved once the outfits stopped making headlines.

72 Days That Said It All

No fauxmance on the list did more damage to public trust than Kim Kardashian’s 2011 marriage to Kris Humphries. The televised wedding was a ratings event in itself, and the marriage barely outlasted the wedding coverage — it fell apart after 72 days. During the divorce, Humphries alleged that the entire relationship and ceremony had been scripted to boost the Kardashian family’s profile and their show’s ratings.

72 days married, and Kris Humphries spent the divorce proceedings insisting the whole thing was a script written for ratings.

The backlash over that marriage became a reference point for exactly this kind of skepticism — any time a celebrity union moves fast and ends faster, someone brings up Kim and Kris. It’s the same instinct that fuels lists like People Katy Perry Treated Like Trash, where fans pick apart what’s genuine versus what’s calculated in a famous person’s personal life.

A Romance Neither Side Would Claim

Rob Kardashian and pop singer Rita Ora dated, sort of, in 2012 — though the two couldn’t even agree on that much once things went sideways. Rob publicly accused Ora of cheating on him via social media, a messy and very public breakup. Ora’s response downplayed the whole thing, with her insisting they’d never been in a serious relationship to begin with.

That kind of he-said-she-said, where neither party can settle on what the relationship even was, is exactly the ambiguity that makes fans suspicious in the first place. If two people can’t agree they were together, it’s fair to wonder how real it ever was — a dynamic that shows up again and again across reality-TV circles covered in pieces like Reality Stars Who Treat Their Co-Stars Like Trash.

Calculated Pairings Built For Headlines

The countdown doesn’t stop at three cases — it’s built around the broader habit of engineering red-carpet pairings to keep names in the tabloids. Whether it’s a rapper claiming a pop star as his girlfriend or a reality star’s marriage unraveling in under three months, the throughline is the same: publicity math dressed up as romance, timed for maximum coverage and dropped the moment the news cycle moves on.

What’s notable watching this list back is how little effort some of these pairings put into looking convincing — the Katy Perry and RiFF RAFF denim moment lasted one red carpet and never needed to last longer, because by the next morning it had already done its job.